Marketing VP at Penske Media Corporation in New York, NY

๐Ÿ“Œ New York ๐Ÿท๏ธ Other ๐Ÿ•‘ 2021-04-15
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PMC: VP, Marketing; Robb Report & Art Media


* PMC: VP, Marketing; Robb Report & Art Media
* COVID-19 HIRING UPDATE: We have transitioned to a remote work model and are continuing to hire during this time.
This role is expected to begin as a remote position. We appreciate this is unprecedented times and will work closely with you, taking into account your individual circumstances. The
* VP of Marketing for Robb Report & Art Media* will manage integrated marketing, product marketing, research & insights, and creative services for the publications.
This role will oversee the full marketing organization and oversee process and production of multi-product advertising programs across multiple brands.
She/he will focus on building scale in marketing packages for the Robb Report and Art Media brands as well as help in building luxury partnerships across the broader PMC portfolio. The VP, Marketing will be responsible for both branded content solutions and the appropriate mix and packaging of media assets and services to solve for client challenges.
She/he is an innovative leader, highly strategic and process-oriented with deep knowledge of premium brand solutions and experience leading teams with integrated/multi-platform solutions.
* Ideal Candidate:
* We are seeking 7-10 years of multi-media sales and marketing experience, with strong digital and custom content experience, either within a publisher, pure-play digital, agency, multi-platform content marketing or ad tech organization.
The ideal candidate has a strong balance between both creative and analytical mindsets and has an organized, methodical and metrics-driven approach to running their respective business. The ideal candidate is an experienced marketer with strong legitimacy specifically in the luxury space.
It is also important that she/he has a sound understanding of digital solutions within multi-platform digital, including native advertising/custom content marketing solutions, mobile, video, programmatic and audience solutions.
*

Responsibilities

*
* Manage all aspects of the pre-sales/integrated marketing for cross-platform brand advertising.
* Help to drive business performance that meets the shared objectives for revenue growth, digital growth, product development and market share
* Work with post sales team to understand program performance and evolve new program proposals according to feedback
* Build a strong relationship with editorial and branded content teams to create compelling advertiser proposals focused on bringing key editorial tentpoles to life
* Hire, lead, motivate and develop high-performing integrated marketing teams; attract and retain highly qualified people; build retention and development plans for key performers; motivate & inspire a high performing team while manage team dynamics
* Identify areas for organic growth, focusing on product development launches of market-oriented products and services
* Foster a positive work environment and culture of collaboration and innovation
* About Robb Report:
* For nearly 40 years, Robb Report magazine has served as the definitive authority on connoisseurship for ultra-affluent consumers. Robb Report not only showcases the products and services available from the most prestigious luxury brands around the globe, but it also provides its sophisticated readership with detailed insight into a range of these subjects, which include sports and luxury automobiles, yachts, real estate, travel, private aircraft, fashion, fine jewelry and watches, art, wine, state-of-the-art home electronics and much more. For connoisseurs seeking the very best that life has to offer, Robb Report remains the essential luxury resource.
* About Art Media:
* Founded in 1902,
* ARTnews*, is the oldest art magazine in the world and the world's leading authority in art journalism.
ARTnews reports on the art, personalities, issues, trends and events shaping the international art world.
* Art in America*, founded in 1913, has provided groundbreaking critical insight into contemporary art and culture for many generations. The magazine offers authoritative coverage of the most important developments occurring in art in the United States and around the world. Art Media's parent company,
* Penske Media Corporation (PMC),* is a leading digital media, publishing, and information Services Company founded in 2003.
* About PMC:
* PMC is a leading independent global media and information services company whose award-winning content attracts a passionate monthly audience of more than 310 million. Since 2004, Penske Media has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Deadline, Variety, Rolling Stone, Billboard, The Hollywood Reporter, VIBE, WWD, SHE Media, Robb Report, Sportico, BGR, ARTnews, Art in America, Fairchild Media, and Spy.com, among many others.
PMC's journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth and courage. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PM
C believes companies should not only be profitable but also forces for good. To learn more about PMC, our 2% Foundation, and our portfolio of brands, please visit [www.
PMC.com](http://www.pmc.com/).

View Application

You will be redirected to Penske Media Corporation 's preferred application process.

You will be redirected to Penske Media Corporation 's preferred application process.

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