Chatbots News Thursday, March 8 Customer service, Artificial intelligence, Chatbots & more…


Chatbots News TLDR / Table of Contents

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6 Ways Artificial Intelligence Is Reshaping Customer Experience

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  • Artificial intelligence has played a role in customer service for some time now, but its only recently that its full potential for transforming the customer experience has come to light.
  • Conversational commerceis redefining the role of messaging apps in customer engagement, while self-service tools continue to simplify the customer service process and shift the role of human customer service agents in the contact center.
  • Through various chat interfaces such as messaging apps, chat bots simulate intelligent conversation and are able to perform a multitude of tasks that enrich the customer experience.
  • For the time being, its safe to say that human agents are the backbone for advanced support, ensuring that customer experiences run smoothly when additional support is needed.
  • Artificial intelligence plays a crucial role in modern customer experience, reshaping the way brands and customers engage with one another and defining the next wave of customer service for the future.

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[/vc_column_text][vc_column_text el_class=”topfeed-embedly”]6 Ways Artificial Intelligence Is Reshaping Customer Experience[/vc_column_text][/vc_column][/vc_row][vc_row el_id=”How-Chatbots-Are-Influencing-the-Future-of-Content-Marketing”][vc_column width=”1/2″][vc_separator][vc_column_text]

How Chatbots Are Influencing the Future of Content Marketing

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  • Although turning to robots doesn’t immediately sound like the best way to have more human conversations, chatbots can empower brands toimprove their content marketing strategiesand meet evolving customer needs.
  • More personalized user experiences – There is simply too much content, data, and advanced technology available to brands right now for any company not to be personalizing its audience’s experiences.
  • By building bots that sift through existing content and give users what they need when they need it, you can not only strengthenyour content distribution strategy, but you can also create a more positive brand experience for your audience overall.
  • Even though users know the bot isn’t a real person, those human touches (when combined with helpful functionality) create memorable, authentic brand experiences.
  • Instead, treat chatbots as extensions of your brand — because a customer who has an experience with a bot, positive or negative, will remember that as an experience with the company.

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Why chatbots will never be popular –

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  • According to lker Kksal, the CEO of BotAnalytics: About 40 percent of [chatbot] users never get past the first text, and another 25 percent drop off after the second message.
  • But this solution only transforms the chatbot in a normal application with a slower interface (remember what we just said about chatbots complicating the interaction with users?)
  • If we use technology to perform certain actions it is indeed because eliminating the human factor makes everything easier for us as users.
  • Also, using voice commands can make interaction possible when the user has its hands full or even if the user has a disability.
  • Moreover, if AI grows and developers can build chatbots that fully understand what the user says, the experience using them will get a lot better.

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[/vc_column_text][vc_column_text el_class=”topfeed-embedly”]Why chatbots will never be popular – UX Planet[/vc_column_text][/vc_column][/vc_row]